Company Overview
Ningbo Jiupeng Trading Co., Ltd. was established in 2019 as a professional supplier of cat litter product solutions for global B2B customers, focusing on the development, sourcing, and export of high-performance eco-friendly cat litter products.
From the very beginning, we have been committed to the research, development, and manufacturing of environmentally friendly cat litter, aiming to continuously improve product performance while reducing environmental impact. This commitment has been the core driving force behind our long-term product strategy and innovation direction.
We operate under a strict ISO9001 quality management system, ensuring that all processes-from raw material selection, production control, to final inspection-meet international safety and environmental standards required by Europe, Uni ted States,Japan, South Korea, and Southeast Asia.
Market-Driven R&D & Product Innovation System
Unlike traditional trading companies, our product development is strongly driven by continuous R&D and real market feedback.
We actively collect insights from global distributors, importers, private label brand owners, retail channels, and end-user pet care trends across different markets.
Based on these inputs, our internal R&D team works closely with production partners to continuously optimize formulations, improve processing technology, and develop new eco-friendly material solutions.
Global Market Research & Industry Engagement
We regularly participate in global pet industry exhibitions and trade fairs to understand international market trends.
Through direct engagement with buyers from Europe, North America, Asia, and emerging markets, we gather insights into regional product preferences, pricing expectations, sustainability trends, and packaging requirements.
Brand Development – IVVE
To better serve global market demand, we established our own brand IVVE, positioned as a solution-oriented eco-friendly cat litter brand focused on performance, sustainability, and cost efficiency.
Eco-Friendly Product Portfolio
- Zeolite Cat Litter – high-efficiency odor adsorption and ammonia control performance.
- Cassava Cat Litter – plant-based eco-friendly solution with strong clumping and cost efficiency.
- Newspaper Cat Litter – recycled paper-based product with lightweight structure and strong environmental positioning.
- Recycled Paper Cat Litter – enhanced processing system for improved odor control and retail-grade stability.
Global Supply Chain Experience
Our products have been widely supplied to international supermarket chains, private label importers, and regional distributors across more than 50 countries.
Team & Capability
Our team consists of professionals with strong backgrounds in pet care products, international sourcing, and market development.
This enables us to provide market-oriented product recommendations and support customers in aligning product strategy with real market demand.
Global Cooperation
We welcome global partners to explore cooperation opportunities with the IVVE brand, including distribution, agency, and private label development.
Our goal is to build long-term partnerships supported by continuous R&D capability, global market insights, and stable eco-friendly supply chains.